Hitendra Jain -Founder

Hitendra is an accomplished investment banker and expert in structured trade commodity finance and soft commodity trading, boasting three decades of extensive professional experience with major corporations across India, Singapore, UAE, Switzerland, and the UK. His previous collaborations with industry leaders have equipped him with a deep understanding of the challenges faced by farmers and traders. Throughout his 30-year career, he has worked with notable organizations such as RUCHI GROUP, KRBL (India Gate Rice), MCX-SBI, Jaykay Group, Aditya Birla Group in India and Singapore, Wilmar International in Singapore, Asia Global in Singapore, Fair Commodities in Switzerland, and Blackcurrant Finance in the UK. He has occupied various senior roles and has been invited to speak on international trade finance and compliance at events organized by GTR TXF in Singapore, Switzerland, and Hong Kong.

He is currently serving as Professionally CEO of a publicly listed company on the National Stock Exchange (NSE) in India, which also operates a wholly-owned subsidiary as a Non-Banking Financial Company (NBFC), He was single handedly instrumental to remove Suspension from NSE and conveting company operative and profitable

In his professional capacity, He was also instrumental to commence operations of a Farmer Co-operative Society in 2 More states and convert Society as milk Processing unit for farmers

On a personal note, he manages a financial advisory firm named "ABHINA," which is not registered with SEBI, focusing on debt and special situations, boasting an annual portfolio exceeding 2,500 crores. His clientele includes notable firms such as Edelweiss, SpiceJet, and Nagarjuna, 7 Many more for whom he provides Debt Syndication ,pre-IPO advisory services. Furthermore, He is on Advisory Board with British company that holds an Open Banking License, operating a payment gateway known as "PayHQ."

His strong connection with the farm-to-processing chain of agricultural products, along with his understanding of issues from the farmers' perspective through to the final sale invoice and receipt of funds, serves as a significant asset to this business.